The Social Network

The Social Network

The Social Network


A decade ago network security was considered to be a very complex domain and few highly skilled people were technically equipped for this area, but as the networks expanded and more and more organizations and companies became connected the demand for network security increased.

When talking about network security we have to address to basic areas, absolute access and absolute security. Ironically both of these terms that are basis for network security are totally contradictory. Absolute security is achieved only by totally disconnecting a computer, that is as far as the computer remains connected it remains vulnerable and absolute access means giving everyone total control and access of your network which is again totally against the concept of network security.

Strong encryption techniques must be used to protect sensitive data. Encryption must be used if your network uses wireless medium.

Remember that social Media is social – All social media outlets, including social news, social bookmarking sites, social networks, blog and wikis, exist for the purpose of community, not branding. Consumers do not come to social media platforms because of their relationship with a particular brand– they come to be part of the community. For a brand to succeed in a community, the brand must be part of the community. The brand must want relationships, want to socialize with communities of consumers, and perhaps, most importantly, be willing to play by the rules set within the community.

Mobile is huge on Facebook, with more than 65m users accessing the site through mobile-based devices. In six months, this is over 100% increase. It’s no secret that users who access Facebook through mobile devices are almost 50% more active than those who don’t.

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